ROCA, the world industry leader with a presence in more than 130 countries, has become the first manufacturer of products for the bathroom space to open a showroom in the city of Buenos Aires.

Strategically located at Av. Del Libertador 7536, the new showroom seeks to provide architects, designers and the general public at large access to a new space offering a completely innovative concept in displaying all the products making upon the bathroom space.

Covering more than 400 square meters, it allows for a wide variety of products to be exhibited and includes sophisticated modern features such as a multimedia consultation area, numerous exhibition stands, not to mention interactive areas, with innovation and technology coming together to make the space a welcoming meeting point where customers and professionals alike can exchange opinions and innovate in the field of design.

This new way of displaying each of the products in its own space has as its goal to provide a comprehensive range of resources to architects and designers, who can come with their own clients and make use of the showroom as a convenient and efficient workplace, have all the brochures and catalogues on the different products sold by the company at their disposal and benefit from the advice of a team of professionals who will provide a response to any query or doubt.