Roca Showcases Intelligent Design and Digital Innovation at HIX 2025

At HIX 2025 – Europe’s leading event for hotel and hospitality design – Roca demonstrated how intelligent design and digital innovation are transforming the future of sustainable hospitality. The stand reflected this year’s theme, “Shaping Sustainable Stays,” showcasing solutions that combine technology, efficiency, and guest wellbeing.

Visitors explored a curated selection of innovations, including:

  • Roca Connect – a cloud-based smart bathroom platform enabling hoteliers to monitor and configure connected products for improved sustainability and operational efficiency.

  • The elegant In-Wash® Vorea smart toilet, blending refined aesthetics with advanced hygiene technology.

  • The award-winning Kay brassware collection and new Meridian basins and furniture range, designed to balance soft curves with clean lines.

  • Duplo S flush plates, offering customisation and design versatility for contemporary hospitality projects.

Jon Bond, Projects Sales Director, commented: “HIX 2025 was fantastic and a real success for the Roca team. Roca Connect was a real talking point, with its ability to provide product performance and usage data that helps optimise water and energy consumption, simplify maintenance, and improve operational efficiency. These conversations showed how digital innovation can truly support sustainable hospitality.”

The show provided an excellent platform for Roca to have conversations with architects, designers, and hospitality professionals, sharing our vision of sustainable, design-led solutions that enhance guest wellbeing and operational performance.

For more details, visit ​https://www.uk.roca.com/hix​.